Sell it. Install it. Support it. All in one place.
Crystal CRM manages your leads, quotations, installed products, service contracts, and support tickets — with AI that drafts replies, scores leads, and flags renewals at risk — so you always know what your client has, what's covered, and what needs attention next.
The Problem
Sound familiar?
Three things every agency running on spreadsheets and WhatsApp eventually runs into.
No idea what's covered
A client calls about a broken unit. Your agent has no idea which product, which serial number, or whether it's even under contract.
Renewals slip through the cracks
AMC renewals live on a spreadsheet somewhere. Half of them get missed every quarter — until an angry call reminds you.
Nothing gets recorded
Sales happens on WhatsApp. Support happens on phone calls. None of it lives anywhere your team can find later.
Crystal CRM was built to fix exactly this.
How It Works
One platform. Complete client lifecycle.
Six steps, one system — from the first phone call to the next renewal, nothing hands off to a spreadsheet.
Capture the Enquiry
Every call becomes a tracked lead — never lost, never forgotten.
Send a Quotation
Build professional quotations with GST, discounts, and line-item pricing in minutes.
Track What You Installed
Record every product, serial number, and location the moment it's delivered.
Manage the Service Contract
Track AMC coverage per product — know instantly what's covered and what's not.
Resolve Support Requests
Tickets show the exact product, serial number, and coverage status automatically.
Never Miss a Renewal
Get alerted 30, 15, and 7 days before any contract expires.
Platform
Everything your agency needs
No more juggling five different tools
Lead Management
Never lose an enquiry again. Every call becomes a tracked opportunity from first contact to won.
AI Assistant
Drafts ticket replies, scores leads, and flags renewal risk
Marketing
Targeted campaigns from data you already have
Smart Quotations
GST-ready quotes in minutes
Product Tracking
Know what's installed, where
Support Desk
Product-aware ticketing
Knowledge Base
Consistent answers, every time
Field Operations
GPS-tracked site visits
Smart Alerts
Never miss a renewal
Built For Your Industry
Not a generic CRM stretched to fit
Pick your industry — see exactly how Crystal CRM adapts to the way you sell, install, and service.
18 Modules
Complete platform, not a patchwork of tools
₹0
Free forever to get started
5 min
Average time to create a professional quotation
100%
Visibility into every product and contract you manage
Why Crystal CRM
Not just another CRM
| Feature | Generic CRM | Crystal CRM |
|---|---|---|
| Lead & Deal Management | ||
| AI-Drafted Replies & Lead Scoring | ||
| Marketing Campaigns from Install/AMC Data | ||
| GST Quotations | ||
| Installed Product Tracking | ||
| Serial Number Management | ||
| AMC / Service Contracts | ||
| Auto Coverage Detection | ||
| Field Agent GPS Tracking | ||
| Planned Maintenance Scheduling | ||
| Product-Aware Support Tickets | ||
| Built for Indian Agencies |
Crystal CRM isn't trying to replace your CRM. It's the CRM built specifically for what yours can't do.
Testimonials
Trusted by agencies across India
Security & Trust
Built on a foundation you can rely on
Encrypted everywhere
Data encrypted in transit and at rest, on every plan.
Hosted in India
Your data stays on infrastructure located in India.
Daily backups
Automated daily backups so nothing is ever lost.
Role-based access
Control exactly what each agent and admin can see.
GST-compliant records
Quotations and invoices built for Indian tax rules.
Your data, exportable
Export everything on demand — no lock-in, ever.
Ready to see your client operations clearly?
Start free. No credit card required.